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I design and build your practice’s website from scratch, carry over every address Google already knows, and put booking where patients look for it.

Selected work (03)

2026
  1. 01

    dryary.de

    Redesign for a plastic surgeon in Berlin: a design system, the home page, a guide to the treatments, an about page told as a scroll story, and online booking.

    Design & build · clientLive · more pages to follow
    The dryary.de home page: a plaster sculpture behind the line “In details we trust.”
  2. 02

    Octinex

    This site: the home page and its live glyph drawings, and the services pages with their drawings and quote builders, in English and German.

    Design & build · own project
    The Octinex home page: “Your team does the care. Software does the rest.” beside Pulse’s day plan
  3. 03

    Four app stories

    Illustrated scroll stories for Flow, Pulse, Summa and Radi-O: each app’s problem told in drawings, with a demo you can try on the page.

    Design, illustration & build · own project
    The Flow page: “Will this week fit?” beside a drawing of requests arriving
See all work

(Up close)

Drag or scroll
dryary.de home page on a phone
(01) dryary.dePhone

Home: the opening, with booking one tap away at the bottom.

A quote on the about page, lit up word by word
(01) dryary.deDetail

About page: his quote lights up word by word as you read.

The treatments guide on a phone
(01) dryary.dePhone

Treatments: start from the area you care about.

The treatment guide for the face
(01) dryary.deDetail

Each area lists its treatments with the concern each one answers.

Octinex home page on a phone
(02) OctinexPhone

Home: Pulse’s day after two sick calls, above the opening line.

A glyph drawing of numbers settling into a report
(02) OctinexDetail

Summa’s panel: numbers from four sources settle into one report.

A Flow story frame on a phone
(03) Four app storiesPhone

Flow: the week the board stops matching the work.

A request form turning into a card on a board
(03) Four app storiesDetail

Flow: a request sent through a form lands on the board as a card.

Concierge

€59,000

Launch in 2–4 weeks

One practice at a time

  • Everything in Flagship
  • 12 months of Care + SEO Growth included
  • 12 months of AI Presence Monitoring
  • Monthly Practice Briefing
  • A strategy call every quarter
  • Replies within 4 working hours
Ask about Concierge
Recommended

Flagship

€29,900

Launch in 2–4 weeks

  • Everything in Signature
  • Up to 44 pages
  • Filmed hero video (half-day shoot)
  • Second language at launch
  • Accessibility Audit & Statement
  • Consent-free Analytics, hosted in Germany
  • Talent Page and Reputation Kit
  • 3 months of Care + SEO Growth included
  • Unlimited revisions¹ until 60 days after launch
Ask about Flagship
Most popular

Signature

€14,900

Launch in 2–3 weeks

  • Fast-Track Launch
  • Up to 28 pages, including 12 extra service pages with FAQ
  • Looping hero video
  • Booking or contact on every service page
  • Plus keyword research and Google Business Profile
  • AI Presence Report at launch
  • Medical Search Markup
  • 3 months of Care included
  • Unlimited revisions¹ until 30 days after launch
Ask about Signature

Foundation

€9,900

Launch in 6–8 weeks

  • Up to 16 pages
  • Still-image hero
  • One booking or contact button
  • Technical SEO, URLs kept
  • 2 revision rounds¹
Ask about Foundation

Credit for earlier work

If I have already worked on your current website, such as a migration from your previous provider, an emergency fix or a Website Health Report, I credit 50% of that invoice towards Signature, Flagship or Concierge, up to €1,000, provided you sign within 30 days of the invoice date.

Compare everything
ConciergeFlagship · RecommendedSignature · Most popularFoundation
Price€59,000€29,900€14,900€9,900
Launch2 to 4 weeks2 to 4 weeks2 to 3 weeks6 to 8 weeks
PagesUp to 44: the same as FlagshipUp to 44: Signature plus 16 more service pagesUp to 28: Foundation plus 12 service pages with FAQUp to 16: home, about, contact, booking, 3 category pages, 7 service pages, legal pages
Second languageAt launchAt launch2 weeks after launchNo
HeroSame as FlagshipFilmed hero video (half-day shoot)Looping hero videoStill image
Booking and contactSame as SignatureSame as SignatureBooking or contact on every service page, with conversion trackingOne booking or contact button
SEOPlus 12 months of SEO GrowthPlus 3 months of SEO GrowthPlus keyword research and Google Business ProfileTechnical SEO, structured data, every existing URL kept or redirected
Legal pagesSameSameSameImpressum, privacy policy and cookie consent set up, with texts from your lawyer or a generator such as eRecht24
Ongoing care12 months of Care and SEO Growth included3 months of Care and SEO Growth included3 months of Care includedNot included
RevisionsSame as FlagshipUnlimited¹, until 60 days after launchUnlimited¹, until 30 days after launch2 rounds¹
Performance Guarantee²IncludedIncludedIncludedIncluded
Medical Advertising ReviewSameSameSameEvery page checked against the HWG before launch
AI Presence ReportAt launch, then monthlyAt launchAt launch—
Medical Search MarkupIncludedIncludedIncluded—
Accessibility Audit & StatementIncludedIncluded——
Consent-free Analytics, hosted in GermanyIncludedIncluded——
Talent PageIncludedIncluded——
Reputation KitIncludedIncluded——
Monthly Practice Briefing12 monthsIncluded while Care runsIncluded while Care runsWith a Care plan
Strategy and repliesA strategy call every quarter, replies within 4 working hours———
Credit for earlier workSame as SignatureSame as Signature50% of an earlier invoice, up to €1,000, if signed within 30 daysNot available

¹ Fair use: changes within the approved design and the agreed pages and features (texts, images, layout details). Feedback comes as one combined list per round, and each round is turned around within 2 working days. Not included: new pages, new features or a new design direction. These are quoted separately.

² Performance Guarantee: every page I build scores 90 or more on Google PageSpeed Insights (mobile) at launch, or I keep working on it at no charge until it does. Booking and map widgets I build in load when the visitor clicks. Content or widgets added after launch are excluded.

Platform migration

from €3,900

One-off price

  • Your current design rebuilt on a new platform, page for page
  • Every existing URL mapped, then kept or redirected
  • Booking, forms and tracking reconnected and tested
  • No redesign included

Website Health Report

€2,400

One-off price

  • Technical SEO, speed, accessibility, legal pages and tracking
  • Written findings, ranked by impact
  • A 45-minute call to go through them
  • A snapshot of how AI search sees your practice

Emergency fix

€190 / hour

At least 2 hours

  • Site down, hacked or broken
  • I reply within 12 hours
Ask about a single job

Choose what you need and see what it comes to. The packages above are the better deal when they fit.

Hero
Booking or contact
After launch

about €9,100

An estimate. The proposal carries the final price, plus VAT where it applies.

Ask for a quote with this

Every page is checked against the German rules for healthcare advertising (HWG) before launch, booking sits on every service page, and service pages are built around your treatments. This isn’t legal advice.

  • Custom design for your practice: no templates
  • Performance Guarantee: 90 or more on Google PageSpeed (mobile) at launch²
  • Medical Advertising Review: every page checked against the HWG before launch
  • Impressum, privacy policy and cookie consent set up, with texts from your lawyer or a generator such as eRecht24
  • Technical SEO and structured data
  • Every existing URL kept or redirected
  • Full Ownership, no lock-in: the website is yours, with no monthly rent

What does “unlimited revisions” cover?

Changes within the approved design and the agreed pages and features: texts, images, layout details. You send one combined list per round, and I turn each round around within 2 working days. New pages, new features or a new design direction are quoted separately.

Who owns the website?

You do. You pay once, there’s no monthly rent, and nothing ties you to me. The monthly plans are separate and optional.

Can you move my existing website?

Yes. Every existing address is kept or redirected to its new page, so what Google already knows about your business carries over.

Is this legal advice on the HWG?

No. Before launch I check every page against the Heilmittelwerbegesetz (the Medical Advertising Review), but this isn’t legal advice. For a binding assessment, ask your lawyer or your medical association.

Contact

Tell me about your project

A few lines about your business and what you have in mind are enough. I reply by email within 24 hours.

I use what you send here only to answer you. Privacy policy

All prices plus VAT where it applies.